Marketing with Burlington Press

Promotional Products: Are You Overlooking This Powerful Marketing Channel?

August 9, 2019

Looking for a tool to increase your brand recognition and keep your company name in front of current and prospective buyers? If you haven’t considered promotional products, maybe it’s time you did.

Promotional products are defined as items with an advertiser’s logo and/or message on them. Usually, they are given away for free, but this doesn’t mean they have little value. On the contrary, promotional items are highly effective tools proven to increase brand recognition and promote positive feelings about the advertiser, increasing the desire to buy.

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